Closing sales with potential buyers sometimes seems difficult. But in order to gain new clients, you have to know how to complete the final step in the sales process most effectively.
By learning to focus your attention in the right places, look and listen for certain cues, and use simple persuasion techniques, closing those sales can be as easy as counting 1-2-3!
Converting Prospects into Clients
Moving prospects from interested customers to actual clients can be as an easy as requesting the sales. But first you must prepare the groundwork to ensure they understand what you have to offer-and they aren’t scared off by a sales approach that’s too aggressive.
To gently transition your prospects from interested customers into clients, keep these tips in mind:
1.Be kind and considerate. No one wants to buy anything from a pushy, inconsiderate salesperson! Show the prospects that you have their best interests at hearts and you are more likely to earn their business.
2.Tell them what you have to offer and how it can meet their right up front. Being transparent about your intentions hereby promotes an honest, respectful, and a caring atmosphere-while paving the road to a successful close.
3. Listen for signs that they are ready to buy. A prospect who’s truly interested will do one-two or all three of the following things:
Ask questions about the product or buying process.Example,”Can I add other family members to that tbusiness?”Or how many years will the business be in effect?”
Offer encouraging comments that show they are listening.Example,”Really?”Or “Great idea”.
Complain about previous experiences with other teams.Example,”I like that. That’s something my previous team just didn’t understand/offer”.
4.Position yourself as an expert and a great resource. Treat your clients with respect, but know your product/s inside out so you can present them confidently. This gives your prospects reason to trust what you are saying, positions you as an authority on the subject, and adds value to the customer-agent relationship. It also means you are the one they are likely to approach with needs further down the line.
5.Answer questions with questions of your own. This is not attempt evasiveness. But rather a way to expand on your own ‘yes’ or ‘no’ answers and give the client an opportunity to make a commitment. For example. if asked the above question regarding adding other family members to a particular team, you could respond,”Would you like to add Raghu and Deepa to your team now?”
6.Give them choices. Suggest certain team based on your client’s needs. Then step back and let them decide what they want for themselves. Presenting customers alternatives shows them two things:
You hear what they are saying, and you care about their needs.
You are more interested in meeting those needs than selling them a particular product.
7.Give them room to think. Real persuasion does not involve pushiness. People resent being pressurized and probably won’t return if you take this approach.
Perfecting your technique
Closing sales take some measure of finesse and skill but it’s easier than you think! By learning to watch your customers, take your cues from them, and perfect your persuasion techniques, you will be closing those sales and growing your client base in no time!
1 comment:
Good.Do you have any tips how to maintain a good relationship?
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